Program Description
The Degree Programme in International Management meets the growing demand coming from the world of enterprises and institutions for master graduates able to take on operational and managerial roles in the internationalisation processes of companies, bodies, and institutions. The deep changes taking place in international markets and the increasing competition require a renewed ability for the human resources of companies and institutions to analyse international markets, use a wide range of managerial, organisational, legal, commercial/marketing policy management tools, as well as a strong communication ability in foreign languages. Lectures are provided entirely in English. Access is regulated by a call for applications published yearly. Certified knowledge of the English language is required, at least of B2 level of the Common European Framework of Reference. The presence of international students makes the programme a stimulating multi-cultural experience.Course content
The Degree Programme is divided into various study areas. The first one is based on the methodologies of analysis of the international markets (collection and analysis of macro-economic data) and on strategies and the corporate management tools in the internationalisation processes. The second one focuses on marketing with specific reference to innovation policies, and management of channels/clients and sales networks on foreign markets. The third one deals with the issues of managing and organising enterprise networks, which consist in practices of outsourcing, forms of partnership, innovation processes. The analysis of the industrial structure and manufacturing systems with their processes of change are a further thematic area. Foreign languages are studied throughout the entire programme. The teaching methods used encourage a high interaction between teachers and students, and the development of soft skills: in addition to the lectures of the professor, the following activities are encouraged: intervention of business operators, organisation of visits in the company, cross-cultural meetings, seminar activities, project work carried out in teams of students and business challenges. The programme also promotes the opportunity for periods of study or research abroad, even by carrying out internships in companies.Career options
The programme allows graduates to take on managerial/operational roles in the commercial/marketing functions of the company that are essential for the internationalisation processes (sales manager, key account, etc.). Graduates will be able to carry out analyst activities of international markets and country systems in public and private institutions, both national and international. Areas of action may be as follows: strategic planning in entering the international markets, sales management on foreign markets.The Degree Programme in International Management meets the growing demand coming from the world of enterprises and institutions for master graduates able to take on operational and managerial roles in the internationalisation processes of companies, bodies, and institutions. The deep changes taking place in international markets and the increasing competition require a renewed ability for the human resources of companies and institutions to analyse international markets, use a wide range of managerial, organisational, legal, commercial/marketing policy management tools, as well as a strong communication ability in foreign languages. Lectures are provided entirely in English. Access is regulated by a call for applications published yearly. Certified knowledge of the English language is required, at least of B2 level of the Common European Framework of Reference. The presence of international students makes the programme a stimulating multi-cultural experience.Course content
The Degree Programme is divided into various study areas. The first one is based on the methodologies of analysis of the international markets (collection and analysis of macro-economic data) and on strategies and the corporate management tools in the internationalisation processes. The second one focuses on marketing with specific reference to innovation policies, and management of channels/clients and sales networks on foreign markets. The third one deals with the issues of managing and organising enterprise networks, which consist in practices of outsourcing, forms of partnership, innovation processes. The analysis of the industrial structure and manufacturing systems with their processes of change are a further thematic area. Foreign languages are studied throughout the entire programme. The teaching methods used encourage a high interaction between teachers and students, and the development of soft skills: in addition to the lectures of the professor, the following activities are encouraged: intervention of business operators, organisation of visits in the company, cross-cultural meetings, seminar activities, project work carried out in teams of students and business challenges. The programme also promotes the opportunity for periods of study or research abroad, even by carrying out internships in companies.Career options
The programme allows graduates to take on managerial/operational roles in the commercial/marketing functions of the company that are essential for the internationalisation processes (sales manager, key account, etc.). Graduates will be able to carry out analyst activities of international markets and country systems in public and private institutions, both national and international. Areas of action may be as follows: strategic planning in entering the international markets, sales management on foreign markets.
