Bachelor of Business Administration [B.B.A] (Marketing)

University of New Brunswick (Fredericton) [UNB]

Bachelor of Business Administration [B.B.A] (Marketing)

  • Country Canada
  • Course Duration 4 Years
  • Course Type Full Time
  • Courses Campus On Campus
  • Language Specification IELTS
  • Program Level Undergraduate
  • Education Required Grade 12 /Equivalent to 12th
  • Admission intake JAN
  • Minimum GPA 75
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Application Charges

Application Fee Tution Fee
CAD 125 CAD 19,583

Application Date

Application Start Date Application Closing Date
2023-03-22
2023-10-01

Program Description

  • University of New Brunswick (Fredericton) offers a Bachelor of Business Administration in Marketing for a duration of 4 years (8 terms).
  • It is an on-campus program offered on a full-time basis.
  • For a concentration in Marketing in the BBA program, students must complete a minimum of 4 courses (12 credit hours).
  • The compulsory marketing courses are:
    • Business Research Methods
    • Consumer Behaviour
  • Marketing courses focus heavily on entrepreneurship and real-world marketing applications so that students will gain real-world experience and perspectives.
  • This program courses allow students to apply their learning with real businesses and start-ups by planning their marketing activities and social media marketing plans.
  • Students also have to complete some elective course that is:
    • Studies in Small Business
    • Marketing on the Internet
    • Marketing Communications
    • Marketing of Services
    • Public and Non-profit Marketing
    • International Marketing
  • The class sizes are small in UNB which increases interaction between students and faculty members.
  • The first-year students are paired with mentors to support them during the initial stages of their BBA.
  • This business program provides experiential learning that allows students to test their knowledge in the real world to gain experience and build skills.
  • The average salary of the program goes up to 43,000 USD.

Other Requirements

Eligibility & Entry Requirement

Academic Eligibility:
  • Students have to complete the following course requirements:
    • Senior English Literature (60% or higher)
    • Senior Math, including Pre-Calculus (60% or higher)
    • 1 other academic math
    • 2 electives from group 1
    • 1 elective from group 1 or 2
  • The minimum admission average of the students for the program is 75%.

Indian Student Eligibility:

Indian students are eligible to apply if they have any one of the following certificates:
  • Intermediate Examination Certificate
  • Higher Secondary School Certificate
  • All India Senior School Certificate grades of 60% or higher
  • General Certificate of Education (GCE).
Along with the minimum eligibility requirements, international students hailing from non-English speaking countries need to prove English proficiency through IELTS/TOEFL/any equivalent test.

Extra Notes

Required Document List

Following are the documents that must be submitted by students:
  • Curriculum Vitae (CV): A professional document that summarizes student's work history, education, skills, and work experience.
  • Transcript: A transcript is documentation of a student's permanent academic record, which usually means all courses taken, all grades received, all honors received, and degrees conferred to a student.
  • Statement of Interest: Student has to fill a description of research interests in the application form.
  • Three References: Employment references include past employers, co-workers, subordinates, or clients. Professional references are people who know students on a professional basis. Academic references are instructors and vocational counselors.
  • ELP Scores: Students have to submit their English language proficiency scores like IELTS, TOEFL, or other test scores.