BA (Hons) Fashion Branding & Marketing

University of West London

BA (Hons) Fashion Branding & Marketing

  • Country United Kingdom
  • Course Duration 36 month
  • Course Type Full Time
  • Courses Campus On Campus
  • Language Specification IELTS
  • Program Level Undergraduate
  • Education Required Grade 12 /Equivalent to 12th
  • Admission intake SEP
  • Minimum GPA 60
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Application Charges

Application Fee Tution Fee
Free GBP 13,250

Application Date

Application Start Date Application Closing Date
2023-03-02
2023-08-20

Program Description

Why study at UWL? 
  • University of the Year for Student Experience - The Times and Sunday Times Good University Guide 2023
  • University of the Year for Teaching Quality - The Times and Sunday Times Good University Guide 2023
  • Number 1 in the UK for student satisfaction, student voice and academic support (National Student Survey 2022**)
Why study this course?
BA (Hons) Fashion Branding and Marketing will teach you important industry skills on how to create effective branding and marketing strategies with a strong emphasis on sustainability and digitalisation in the context of the global fashion, luxury and lifestyle industry, as well as how brands communicate with consumers through innovative ideas, strategic delivery and visual strategies.On this course, you will learn how to search for consumer insight and future trends, and how to use your findings to determine potential gaps in the market. You will explore how fashion and luxury brands, from high street retailers to luxury, become distinctive and desirable by discovering how they identify their unique selling points to position themselves in the market.This course will give you 360-degree preparation for a career in fashion branding, marketing or its associated business functions or postgraduate study.You will explore a recently updated curriculum with an emphasis on contemporary topics such as:
  • sustainable luxury fashion
  • digital luxury
  • diversity in fashion industry
  • omnichannel customer experience
  • social media marketing
  • ethics and corporate social responsibility (CSR).
You will also benefit from a range of teaching methods:
  • design thinking for fashion business
  • live projects-workshops with industry partners
  • industry case studies
  • work-based learning
  • studio teaching/practice
  • flexible flipped/blended learning, LinkedIn learning
  • lectures, seminars, presentations
  • group and individual tutorials and feedback
  • peer and self-evaluation
If you would like to experience a career in the global fashion industry, while working on the business side rather than a design position as it requires a critical ability to mix creative flair with strategic business thinking, then this is the course for you!

Other Requirements

  • Indian Standard 12/HSC (minimum average of 60% depending on exam board)
  • IELTS Waiver is not possible for students who have completed their Std XII from Punjab, Haryana and Gujarat Boards.

Extra Notes


* NOTE : The Tuition Fee is subject to change Semester wise, as such for exact Tuition Fee kindly see the Website of the respective University.
* NOTE : Pathways : Students who want to pursue a Graduate Degree through a particular University but are unable to meet the university requirements for the GPA, GRE/GMAT or English Language scores, have to take up an additional academic and language support i.e. pathways in order to ensure the admit and study at the desired University.