MASTER OF SCIENCE M.SC MARKETING
- Country Ireland
- Course Duration 1 YEAR
- Course Type Full Time
- Language Specification ENGLISH
- Program Level Post-Graduate
- Education Required Graduate
- Admission intake Fall and Spring
- Minimum GPA 3
Application Charges
Application Fee | Tution Fee |
---|---|
USD 61 | USD 21,814 |
Program Description
Program Description
The learning objectives of this course couple conceptual knowledge of Marketing Management with the ability to assimilate and apply concrete skills in a genuine business context.
- In-depth knowledge of the theory and practice of Marketing Management, from a consumer, corporate and communications perspective
- Detailed insight into the increasingly important field of Digital Marketing, via two dedicated option modules.
- The real-life ramifications of marketing strategy, via a summer term company project and regular guest speaker lectures delivered by industry specialists.